It would be great if I could gather statistics on what our members do on the website! How many visitors per month, what pages they visit, how long they spend, where they abandon the site, etc.
Nina Cavanagh commented
I know this must be possible because my Admin dashboard lists my top 5 "Most active members". Wherever this is coming from - just to be able to click on the heading to get a full report for all members must be the work of minutes for the clever people at WA! Similarly, there is a "Longest time since last updated" table with the top 5 oldest pages with dates. It would be great to have a similar report with page hits with the option to EXCLUDE us poor busy Admins!
Google Analytics is ... um ... highly diverting but is quite hard to extract these simple but rather crucial things.
Yes, please! My old Network Solutions website had a statistics package included.
I erred in saying that it is not possible to exclude one's own maintenance and site-checking visits from Google stats. It is possible. Here are two introductions, and you can find more by ... Googling.
I haven't yet tested to see how easily it actually is, nor for suitability with Wild Apricot. But I'm hopeful. I'm also slightly encouraged by some other WA customers recently saying that Google's various free cloud products are easy to use. That has not always been my experience with starting from scratch. I still think overall Google (beyond mere searching) services are easy to use only if you've used it before, knowing the labels, terminology, navigation, etc.
We all tend to forget the frustrations of the learning curve, or may be unaware of them if we had a mentor.
Correction: Below, I forgot about sites I managed for several clients. Make that "... for several websites." And to the Wishlist, please add "enable editing our wishes." :-)
I have set up Google Analytics for two websites, one of them my own. I wouldn't wish it on anybody short of a dedicated webmaster. Google is notorious for its poor usability -- like driving in certain East Coast cities, it's impossible to tell where you are unless you've already been there. I've used various state reporting systems, dating back to WebTrends (which I loved).
Also, Google does not provide all the statistics mentioned in the wish. Or if it does, they're not all clearly visible and recognizable, in one place.
But most importantly, Google and virtually all other affordable or free reporting systems do not provide for excluding admin visits. If you're Lands' End or Proctor and Gamble, our own visits are statistically insignificant. But in a small organization's traffic, admin visits (including site editing, testing, and simple visits) grossly skew the stats.
WA provides a Help page on setting up Analytics. If there is any advice on how to make those statistics actually meaningful, I don't recall seeing it.
This can be done by many 3rd party tools - e.g. Google Analytics.
Is there anything specific you cannot do using it?
Christopher Smith commented
Provide administrators statistics for website visits, which parts of the website are visited the most (popular), and other types of website statistics so administrators can gauge public and membership interest and adjust the content/site accordingly.