Fewer new features, more focus on overall UI and common workflows
Rather than worry about specific, discrete pieces of functionality, I'd propose an overhaul of the entire user experience including:
1) Make reports that are more useful, e.g. new members, lapsed members, invomplete registrations
2) Overhaul the email workflwo, e.g. you should be able to name an email before step three in the process
3) A complete overhaul of the event setup and pricing elements. e.g. Having to create a registration form is a nightmare. Why aren't there simple templates and an ability to preview a form without having to log in as a user?
With all due thanks, and respect, pleasing the 5% of power users who are asking (demanding) specific pieces of functionality is a waste of time when 90% of the users can't get through the basics because an overall design and UI that are clearly from the late 1990's early 2000's.
I hope the above is both constructive and helpful. I do appreciate the work that goes into WA, and offer it to help. Kind regards--Jim
Tina Goeske commented
The part I agree with is having a "preview form" button. This would be so helpful to quickly view and confirm that it looks and works the way you want it to.